Baltimore, MD
When it comes to business, some people talk, and some people execute. Alexis Coates is firmly in the second camp.
In his new book, 12 Great Business Principles, Coates breaks down the timeless, battle-tested rules that every entrepreneur needs to build and scale a real business — not social media smoke and mirrors, but the kind of businesses that pay dividends for decades and leave generational impact.
“Business isn’t complicated,” says Coates. “It’s discipline, decision-making, and delivering value consistently. This book simplifies what too many so-called experts try to overcomplicate.”
Drawing from years of hands-on experience — from founding multi-million dollar companies to closing real M&A deals — Coates distills core principles around:
- Leadership & Discipline: How to lead from the front
- Financial Mastery: Cash flow first, debt second, equity third
- Execution: Why speed matters, but precision matters more
- Legacy Building: The game is played for your children’s children
- Deal Making: Negotiation tactics used in the real boardroom
And much more. This isn’t theory. It’s the hard-earned wisdom of a man who’s lived it.
But that’s not all.
Coates has also launched a brand new podcast: Alexis Coates: From The Boardroom — where he sits down with entrepreneurs, investors, dealmakers, and legacy builders to pull back the curtain on how real wealth is created. No fluff. No filters. Just strategy, experience, and high-level conversations.
Both the book and the podcast are designed to help serious entrepreneurs cut through the noise and build empires that stand the test of time.
Copies of 12 Great Business Principles are now available for purchase directly.
To order your copy, email: alexisjcoates@gmail.com
Seats are filling for podcast guest spots, partnership inquiries, and collaborations. Stay connected with Alexis Coates as he builds one of the most talked-about business movements of 2025.
